Does this fully replace mystery shopping?
Not for everything. A trained shopper can check procedures a customer never sees, like whether a staff member offered an upsell or followed a script. Customer feedback tells you how the visit felt. Many teams use the feedback to decide where to send their shoppers.
Will customers really answer?
More will answer one tap than a long form. Placement matters most: put the code where people wait or finish, and check the share of scans that answered in the report.
Can staff game it by voting themselves?
There is no sign-in, so nothing technically stops someone tapping repeatedly. Each scan records city, country and device type, and a sudden run of identical answers is usually easy to spot. Treat results as a trend over weeks.
Can I ask about a specific shift or staff member?
Answers are tied to the location and the time, not to a person. You can ask about something staff-specific in the question, but you will not get answers split by employee.
What does it cost compared with a mystery shopping program?
Campaigns are on the Marketing plan at $29 per location per month, with a 14-day free trial on your first paid plan. Mystery shopping prices vary by provider, so compare against your own quotes.